Finding the Right Location

What McDonald's and your home have in common? Location.


Location, location, location. Ever heard that one before?


Ray Kroc, who joined the McDonald brothers in 1954 and transformed the fast food giant into what it is today, once asked a group of MBA students to tell him what business he was in. They, of course, responded that he was in “the hamburger business”. He replied, “No, my business is real estate." He went on to explain that his company owns some of the most valuable real estate in the world, all financed with burgers and fries.

The Answer? Location.


Have you ever noticed that McDonald's restaurants are almost always in the best locations in the area? Other businesses would love to have those same spots, but McDonald's got there first.


Like selling burgers, location is the most important factor when you buy a home. It will dictate your property taxes, the cost of your new home, whether or not you have an HOA, and much more. A good location will put you in a desirable neighborhood and help you increase your equity.


Let’s take a look at some of the most important factors when it comes to location.


  • 1. Schools: If you do have kids in school than this is a little more obvious. Making sure you child gets a great education sets them up for success throughout their lives. However, if you don’t have school aged children, the importance may be a little less obvious. Just remember that an area with great schools is still very important because the schools will have a significant influence on your home value/resale value. Great schools generally improve the entire region.
  • 2. Growth: if you are looking to build equity in your home, finding a growing area is essential. Not only will you build equity by paying down your mortgage, you’ll gain equity because your home value will go up as demand in the area goes up.
  • 3. Crime rate: no one wants to live in an area that has a high crime rate. It’s easy to check up on crime in any neighborhood. Ask us, and we’ll be happy to get you this information.


Remember, you can change a lot about your home, but you can’t change where it is located (without buying a new home, of course). Buying smart and considering location first will help you love your purchase and leave you happy for years to come!

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"Remember, who you work with makes all the difference"


The Critchfield Group

121 E. Election Rd,

Draper, UT, 84020


The multiple listing information is provided by Wasatch Front Regional Multiple Listing Service, Inc. from a copyrighted compilation of listings. The compilation of listings and each individual listing are © 2016 Wasatch Front Regional Multiple Listing Service, Inc., All Rights Reserved. The information provided is for consumers' personal, non-commercial use and may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing. Conspicuous display of the following: Information deemed reliable but not guaranteed accurate. Buyer to verify all information.